The Digital Era has drastically changed the way traditional PR has been done and the way PR work is measured.
Consumers and stakeholders are met on a variety of different media channels and demand attention wherever they are met. It is the PRâ€™s job to fulfil this function for the organisation and additionally for target market that the organisation is representing.
This Public Relations course will teach you how to meet the organisations and target marketâ€™s needs weaving in the fundamentals of traditional Public Relations into a digital world.
In this Public Relations Course you will learn the art and science of engaging with media on all different digital channels to enable you to spread your brandâ€™s message through a strategic communications.
The course holds accreditation from both MICT SETA and is endorsed by the IAB which means that you are guaranteed that your Public Relations qualification will give you the upper hand in this competitive digital world.